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Archive for the ‘SEO & SEM’ Category

Cost of SEO – 2012 Survey Results for SEO Services

Cost of SEO – 2012 Survey Results for SEO Services

SEO Companies want to know how much to charge for their services and businesses want to know how much site optimization is going to cost. Lucky for all of us, SEOmoz just posted the results of their 2011 survey, How Much Does SEO Cost? The survey asked

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Website Trust: 10 Mistakes that can Kill Your Search Ranking

Google released its Panda update in February 2011 and shortly after, a questionnaire of 23 Quality Ranking Factors designed to keep webmasters focused on creating relevant, high-quality websites. Since then, there has been a tremendous amount of emphasis put on building trust online. Though most savvy business

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Content Marketing for Business Owners

Content Marketing for Business Owners

What is Content Marketing? Gone are the days when small businesses simply required a modest website landing page with only their name, logo and contact information. As Google continues to develop its search algorithm they are placing greater emphasis on user experience and site value. In other

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How Your Customers Use Google

As a small business owner, have you ever wondered how your customers will find your website online? Have you tried typing in the keywords for your services to see where your sites lands in the Google search results? Maybe you can’t find your site at all. Google’s

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What is Anchor Text?

How to use anchor text Anchor text is a type of link commonly used in the content portion of websites (as opposed to the navigation bar or footer). When you are writing a paragraph you may find it useful to link a keyword or phrase to another

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Choosing a Domain Name for Your Niche or Small Business Website

Deciding on a domain name for your website or blog can be a real challenge. There are a lot of factors to consider that can affect how visitor and search engines view your site. Keyword Research What would people type into the search engines to find a

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